Influence of Social Media on Environmental Aw...

Influence of Social Media on Environmental Awareness among undergraduate students

Author Name : S. Kavitha Lincy, Dr. T. Kanakaraj

ABSTRACT

Environmental problems are very broad and have an impact on every aspect of life. In other words, no one is unaffected by the impact of environmental problems. However, the level of vulnerability varies from place to place and sector to sector. The social media is the main information source for the public and the students. It has to set the agenda on environmental issues and give priority to the environment not only to create awareness of students but also to save the lives of the people. The growing trend of fighting environmental degradation is thus not properly supported by sufficient information dissemination. There is a need, social media is an online package to know more information relevant to environment awareness. Environmental awareness is an integral part of the movement’s success. By teaching our friends and family that the physical environment is fragile and indispensable human being can begin fixing the problems that threaten it. Survey describes and interprets what exists at present. Therefore the method adopted for the present study is survey method. The population for the present study was identified as well as undergraduate students studying in college of arts and science of Tuticorin District. The sample consists of 300 students from 5 colleges of arts and science in Tuticorin District. The simple random sampling technique is adopted for the present investigation. The result shows that it is quite often that student having more awareness towards environment. Therefore the social media positively imparted the environmental awareness and environment achievement test among undergraduate students.

Keywords: Environmental Problems, Environmental Awareness and Social media